Think You Have a Great Idea? Ask These 6 Questions to Gain Perspective.

It doesn’t take much for us to be energized by new things, whether it’s a product we’re working on, a book proposal, or a process in need of revitalization. Elated by shiny new ideas and excited to move fast, we grab the opportunity to think big and go big. We gather our teams and plunge into action, presenting only the benefits of our brainchild and creating a plan to deliver on its promise. Our goal is to dazzle and persuade while blinding ourselves and others to possible downsides.